Joy Loo is a self-motivated and detailed oriented marketing professional highly experienced in developing and preserving mutually beneficial partnerships. She deals with a wide variety of clients to drive overall efficiency of marketing and business strategies. Joy has helped successfully launch companies and start-ups by utilizing grass-roots social media marketing and forging strong client relationships.
Joy’s specialty is image-based marketing programs within the consumer luxury lifestyle and automotive industries. She specializes in developing creative strategies, new brand product development, and media endorsements by precise account management for “big picture” strategic recommendations. Joy is a strong, persuasive professional with visionary sales leadership and is successful at driving multi-million dollar revenue growth.
Joy graduated with a Bachelors of Marketing from California State University, Fullerton and continued to pursue her Masters of Business degree in Marketing from University La Verne.
Her career started in market research surveying market needs, product awareness, usage, concepts etc. at a TBWA\Chiat\Day advertising agency in Los Angeles. Her entrepreneurial spirit has led her to pursue and start her own company doing Market Research / Social Media Strategy / Web Development. She runs her company with business and life partner, Ian Ray. Their interactive boutique media agency define creativity and ingenuity, pushing the boundaries of online marketing and web development.
Joy enjoys meeting other professionals and is obsessed with following the latest Internet social networking trends.