Born in Torrance, CA, Joy Loo grew up as the youngest of three siblings.  Early on, she developed a love for marketing; creating, communicating, delivering, and providing value to her audience is what led her to pursue the art of strategic business marketing.

By her early teens she was already taking control of middle and high school functions.  Her role as Activities Marketing Director nurtured her ability to negotiate, solve problems, delegate work, provide leadership, and brought on a thirst for real entrepreneurial opportunities.  It was at that time that she knew exactly what she wanted to do with her life.

Upon graduating from high school, she completed her Bachelor of Arts in Marketing from California State University of Fullerton.  Immediately following, concluded her academic studies at La Verne University with her Master of Business Administration in Marketing.  She graduated with honors and quickly found work with an advertising firm handling multi-million dollar accounts, nurturing brand development, creating image-based marketing plans, and honing her guerrilla marketing tactics.  She learned a lot with the company and took her knowledge to help launch Velocity Magazine, a successful auto enthusiast’s magazine based in Orange County, California.

Shortly thereafter Joy launched SnapBuzz Media, an Orange County based marketing boutique catering to luxury and automotive brands.  She consulted for Rodheim Marketing Group and Digital Eye Media as Joy’s main role was Social Marketing Director.  Her specialties are developing creative strategies via Web 2.0 networking, social media websites, and image based marketing.

The most important lessons she has learned in all her endeavors are the importance of pushing the envelope, not being afraid to take risks, and above all, connecting and caring about her clients.  Joy’s technique has continued to evolve and attract new clients as she places importance on building and forging strong relationships.

Joy is a serial entrepreneurial with a ton of ideas.  Her newest venture is co-founding Comatica.  She enjoys meeting other professionals and is obsessed with following the latest internet social networking trends.  She enjoys attending schmoozing networking functions and conferences, as well as adding more books to her reading list.  Although she works on many different projects, she is always open to new ones.  For a full career bio please visit her Linkedin page.